Another fabulous Etteam Treasury on the Etsy Front Page!

'Dark Romance' by malibuquilts

Enjoy!

Reverence For Raven... jasontennant $3200.00	Sexy Black Pleated ... NaughtyNaughty $25.00	Funky Wave Forks Co... jjevensen $40.00
Custom, tailore mad... MistyCouture $160.00	Little Black Dress ... bytheway $25.00	Violet shadow ... p... divinalocura $19.00
Black and Blue Czec... abacusbeadcrea... $16.00	Composition in Grey... artandwares $62.99	Black Love - Wee Ch... WeeBindery $25.00
Black Bird - Print ... graysparrow $12.00	Hand Beaded Black S... pjlacasse $65.00	Vintage Smith-Coron... TheApple $10.00
Graphic printed Nig... kimmchi $30.00	Double Zipper Bag Trouvez $475.00	Vintage Bombshell S... SunshineintheC... $28.00
LAYLA Laptop Sleeve... ChicBoutique $35.00

Treasury tool by Red Row Studio.

The Minimal Look in Etsy Treasuries

Contributed by:  Lynn Hoyt, MidnightCoiler

If you make treasuries you've probably noticed different treasury 
"looks" on Etsy's front page. One look that seems to prevail is lots of 
negative space- empty or near empty space around the photographed object.


The space makes the item the center of attention. When a treasury is built with mostly this style of photo it achieves a simple clean look that showcases each item individually, yet binds them all together with the use of the neutral colored space in between. This technique helps the eye scan smoothly from one item to another and gives a feel of continuity and simplicity. It takes some selection discipline to achieve this kind of display, but if it's successfully done it's often beautiful. 



Not that all photos should have this look, but photoing some items this 
way for your first photo may increase your chance of being included in 
this type of treasury. Of course, various item types may require 
different styles. I actually think that it can be beneficial to mix 
styles on those first photos. Some close-ups, some with staging, some with that solitary object, etc. That way the treasury makers have more 
choices for what they're trying to achieve. 



Treasuries are an art form in themselves, and I find it interesting to 
see how curators put them together and to feel the effects and emotions 
they evoke. The background around an item is important not only to the presentation of the item but to the cohesiveness of the treasury.

MidnightCoiler
Etsy Treasury Team 

Spring Cleaning: 5 Ways to Improve Your Etsy Shop and Sales!

by Lynn Hoyt of Midnightcoiler,  Team Captain of the Etsy Treasury Team

 

It's time for spring cleaning, and many are reevaluating what to do to maximize sales.  Here are 5 points to consider that may help in that quest!



1. Offer variety in your items and prices and keep a well-stocked shop. For example, if you sell prints, offer a variety of sizes, framed and unframed. Consider making cards, shirts and other items with your images. This way you can vary your offerings and price points to appeal to a wider range of buyers. It's also fine to sell a variety of goods under an umbrella theme. For instance, in my shop I sell things made from nature: gourd items, pottery, wood toothpick/needle cases, and natural fiber basketry. Variety gives people choices, and they may discover things they love along with the things they came for. Keep your shop full of goods. A page or two of items is really not enough for maximum exposure. The more items you have, the more search hits, which means more visitors in your shop and probably more sales too.  

  

 

2. Sell in sets. This can be especially effective for small inexpensive and moderately priced items. When fees and other expenses are figured, there is little or no profit in selling items for just a few dollars if you are not always receiving multiple sales. Instead, sell in sets or collections, and price for a more substantial profit. Group them attractively so buyers will see how they look together. You will save on listing fees, postage and handling. The buyer will receive an instant collection that can be kept intact to make more of a statement, or given individually as gifts.

3. Use all 5 photo spots in your shop. Stage some of your items. In other words put them in a setting that shows how they look and how they can be used. This gives the shopper a sense of scale and gives them ideas that may convince them that the item is just what they can use. If you sell jewelry, show some of the first shots on a model or mannequin.  Home decor items look great in their natural environment. Make each of your item photos show a different view, angle, setting, use.

 

4. Create imagery in your descriptions. Do your descriptions lack a spark of magic? Do you associate something special with your item and are you excited about it? Write about your inspiration! It doesn't have to be a lot, just a sentence or two. Help shoppers relate to you and your item. Share that experience of imagination with a little story and/or a hint of your passion for what you do. As Whoopie Goldberg said in Sister Act, "This is not just quacking..." 

5. Tag and title for maximum exposure! Use every one of your 14 tags for 14 chances to be found in a search on Etsy. Your title has an even wider reach, and should include what the item is and some descriptive key words. Not only will title key words be picked up in an Etsy search, but a Google search will show them as well. Currently, Google is picking up around 43 spaces (give or take a few) of our Etsy item titles, followed by your shop name. Think carefully. Make the most of those 43 spaces by using descriptive keywords that you think someone would search on to find your item. If you title your artwork and the title is not something someone would search on to find your product, use it in your description instead.  Google Ad Words is a tool you can use to find the most searched on words and phrases that describe your items.

Interested in applying to the Etsy Treasury Team? Visit these links and learn more about us. 

Visit the Etsy Treasury Team Profile

Visit the Etsy Treasury Team Blog

We have a Winner!!!

Thanks to everyone who entered our giveaway!  We had 96 entries.  I went to random.org and the randomizer chose entry number 95:

And that entry is:

Congratulations Caitlin!!  We'll give your email address to Jaci and she'll let you know how to redeem your gift certificate.

Thanks again to all who entered!!

It's time for an Etteam Giveaway!!

We've got a fabulous giveaway for you this time!  It's a $25 gift certificate that can be used at any one of our featured seller, Jaci Wollenberg's, 3 Etsy shops, By the Way, By the Wayside, and By the By.

I asked Jaci to tell us a little bit about her and her lovely shops, and here's what she said:

"I love finding and collecting vintage items, especially from the 1950's, 1960's and 1970's! ByTheWay carries vintage accessories - shoes, belts, hats, gloves, and jewelry. I have used my sewing expertise to upcycle garments to create new items. These are definitely one of a kind finds! ByTheWayside has wonderfully kitsch items, patterns, dishes and books. ByTheBy, my third shop, is my creative outlet for children’s dresses and my knitting and crocheting. I have been a sew-er and crafter for as long as I can remember and just love the community on Etsy!"

HOW TO ENTER:


Please make individual comments for each entry and be sure to leave your name and email address, Etsy shop name, or Facebook page info also with each entry, so we can contact you if you win.  

1st Mandatory Entry:


1.  Visit any of Jaci's 3 Etsy shops, and post the link to your favorite item, and tell me why you love it!!






Extra Entries:


2. Follow this blog via google friend, and let us know in a comment.

3.  Blog about this giveaway or post it to your facebook, and leave us a link here to your post or status.

4.  "Like" Jaci's shops on Facebook and leave a comment there that you entered the giveaway.  Also leave a comment here that you did this.

5.  Follow Jaci on Twitter and Tweet the following:  "Awesome #giveaway for $25 gift certificate that can be used at 3 handmade & vintage Etsy shops @ByTheWay2  http://bit.ly/IZsvb  ends 3/3 " . Leave us the link to your tweet in a comment here.

Giveaway starts 2/24 and ends 3/3 at midnight PST.  Winner will be chosen via Random.org.
We'll be back on Friday 3/4 to announce the winner.

Featered ETTEAM Seller ~ LeapingGazelle

Contributed by:  Sarah of SweetSallysSoaps

This week I am featuring a very talented photographer from the Etsy Treasury Team, her shop name is Leapinggazelle.  Lauren's nature inspired photographs all have a soft, romantic, dreamy quality to them.  I have been a fan of Lauren's even before joining the Etsy Treasury Team. Her floral pictures have a rather unique quality, almost reminiscent of antique botanical illustrations.  I also really enjoy her sea shell series.  Please take some time to browse through Lauren's lovely shop!

  

Poppies

 

Columbine Flower

Morning Poppy

Nautilus Sea Shell

 Dark Sea Shell

Ocean Whispers

Another Etteam Treasury on the Etsy Front Page!

Another fabulous treasury made by The Blooming Thread made it to the Etsy Front Page, on Thursday, January 6th!  Congrats to all involved.

'So fresh and so green!' by TheBloomingThread

Primitive Red Homes... TeresasPrimTre... $21.95	Colorful Handmade S... Misspottery $22.00	Banded Walnut Apple... bythewayside $90.00
3 art block paintin... redtilestudio $120.00	Buggy Newborn Green... Lollyflower $5.50	Avocado Button Fing... LamaWorksWooli... $25.00
Modern Circles and ... KimsCraftyAppl... $20.00	Handknit Fringed Sc... CricketsCreati... $45.00	Wise Words Bracelet... arcoirishandcr... $20.00
Daffodil Yellow Vin... ZaftigDelights $24.50	Clutch Wallet - Gen... vintage2leathe... $	Abstract Art on Sli... focuslineart $98.99
Chest cultivating c... sdfgeee $133.00	Fine Art Photograph... studioMphotode... $15.00	Eurystomella Aupour... irregularexpre... $128.00

Generated using Treasury HTML code generator by Whale Shark Websites.